£650k
New-patient treatment accepted.
1,694
New patients booked.
108,950
System-dialled calls.
Figures reported in the Oral Connect customer case study for April–September 2026. Accepted treatment value is not cash collected.
Before Oral Connect.
The group used two dental CRMs, manual calling and logging, spreadsheets and WhatsApp. Attendance was recorded in the practice management system, and reporting took two days each month.
One enquiry queue.
The system dials and logs attempts, then loads the next patient. The group reports that 99% of enquiries were called and 64% were reached during July–September 2026. At the reporting snapshot, the median time to the first call during office hours was 3.7 minutes.
Explore calling and follow-up →Unbooked treatment becomes visible.
The group identified approximately £1.5m of planned treatment across around 450 existing patients whose plans had been created in the previous 12 months. This was a treatment pipeline, not revenue.
In September, seven existing patients accepted £61,000 of treatment, including two All-on-4 cases.
Explore open-treatment follow-up →Recall follow-up.
The group reports 184 check-up bookings in three weeks. This measures bookings, not attendance.
Explore the Recall Hub →A clearer view of marketing and team activity.
The case study traces £544k of accepted treatment to Meta ads. This is source attribution, not a claim that advertising caused incremental revenue. The reported amounts cover different groups and measures and should not be added together.
Explore reporting and attribution →“I can see why patients aren’t booking, which campaigns bring patients who actually turn up, and where the team needs training. Decisions that used to wait for a monthly report now happen the same day.”